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1 Million devices were sold in less than 4 months

21 February 2022, Sofia – The IoT innovator Allterco, (BSE: A4L) makers of the award-winning Shelly line of home automation products, reported that its subsidiary Allterco Robotics Ltd. Reached 5,000,000 home automation Shelly devices sold. The company further announced that 1,000,000 of these sales were registered in less than 4 months. The important milestone comes only a few days after Allterco introduced their newest product – Shelly Plus 2PM, generating high demand by customers and additionally boosting the sales numbers.

Recently Allterco released the preliminary sales revenue results (including related services) on a consolidated basis for the fourth quarter of 2021. The major part of the impressive 51% growth in sales revenues for 2021, compared to the same period of 2020 came namely from the company’s home automation line Shelly, which performed with 62% growth in comparison to the previous year, based on the preliminary internal calculations.

“Seeing these numbers motivates us, even more, to keep going, overcoming difficulties, and finding solutions. This success mirrors the dedication, professionalism, and talent of Allterco’s team, which works tirelessly to develop and deliver to the market the most innovative products for consumers and always listens to their needs” – says Dimitar Dimitrov, CEO of Allterco.

The first product of the Shelly brand was introduced to the market back in 2017. Since then, the product portfolio has expanded, reaching over 40 products in several categories – Smart Relays, Smart Sensors, Plus&Play Smart devices, Smart Bulbs, and various compatible accessories.

Several days ago, Allterco introduced the latest addition to the quickly expanding Shelly Plus line, which is very well accepted and popular with the customers. With an extremely fast processor, Bluetooth connectivity, improved integration, and enhanced safety, Shelly Plus 2PM is perfect for the automation of roller shutters, blinds, curtains, awnings, gates, and any bi-directional AC motors. It has two integrated precise power meters allowing users to measure the consumption of each channel separately. Enhanced with scripting functionalities, Shelly Plus 2PM gives customers the unique opportunity to build upon the available scheduling and smart timers functionalities, by adding custom automation features based on various occurrences, weather/wind forecasts, etc.